There is a stigma to follow and unfollow methods, as there should be. This however is slightly different and holds merit. If you daily unfollow 50 people who no longer…
Finding Your Audience
I work with a lot of musicians, authors, and entrepreneurs to build their brand, get more leads, and reach their goals. A common theory among many of them is that…
What is a Personal Brand?
Simply put, when you hear someone talking about building their personal brand they are talking about their reputation. Just like your social reputation, your ability to convert your digital audience…
How long should Facebook videos be?
Everyone knows that they should be on all of the major social media platforms. What everyone doesn’t know though is how to most effectively post on the different platforms. For…
You Need a Website
Too many people rely on social media to interact and advertise to their audience. I’m not saying get away from it entirely, but shift the focus of your efforts. Instead…
You’re Live Streaming Wrong
All too often I will get a notification that someone I am following has started a live stream and as soon as I get there, I will be instantly ready…
People Talk about GREAT EXPERIENCES
One of the most expensive costs of a new business is gaining new customers. Getting the word out that you are in business, letting people know what you do, and…
Tip #1: Put your Money where your Content is
Remember the days when you could pay no money and your posts would be seen by thousands? Unfortunately, unless you have cracked the code on an up and coming new…
Podcast Starter Kit
I have bought a TON of equipment to make my podcast both an audio and video experience. I have bought some higher-end equipment and some lower-priced things, and now I…